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What marketing strategy is suitable for a small real estate business ?


I'm on the way for starting a small real estate business in a gulf country ( Bahrain ), so what is the best marketing strategy which is suitable for a small business ?.. starting with real estate like residentail flats and offices for rent ..

What is the best effective advertising strategy, besides newspapers and SMS ?

Real estate business is booming .... but prices have gone very high ...

What do you think ? Taking in consideration a small business with low budget for marketing and advertising

I would say, that the best way to generate prospects quickly and cheaply would be to hold classes in your local community or business groups on how prospective clients can save a lot of Dinars on buying and selling their property. Be the "go to guy" so people recognize you as an expert in the field.

Develop brochures with the main points of your presentation to hand out for free during the seminars. Have something to sell when the seminar is concluded and also on the second contact via email or regular post.

Here's an incredible resource of tight-budget priced information products that can help really make your R.E. business take-off to new heights!

http://www.agentresourcecenter.com/CGI/a...

I believe you need to be really strong and come out fighting. do not hesitate to BRAND yourself. never let the bigger fish push you around.
those are my simple mindsets in the marketing sense.
not really a marketing strategy but still my philosophy

Make sure you are networking in the community. It takes someone hearing your name at least 7 times before they actually retain it. Name branding on products that stick around are the most effective like business card magnets, calendar magnets, pens with your name on them are just to name a few. I bet you have at least one or two imprinted items on your desk or refrigerator at this time because they are useful. Do you remember who is on that product? check out www.expressionsimprint.com for more ideas.

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