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How much would it cost to buy advertising space, production, and resources for these mediums?


I'm working on a project and am interested in the general cost to advertise on the following mediums (including production costs, resources, etc.)

Is there any website that provides a general rule-of-thumb for costs?

Here is the media mix I'm interested in:

1.) Prime-time ABC Television Sponsorship (Themed Episode)

2.) MTV Overdrive Commercial/s

3.) Brochures

4.) Print Ads

5.) Education Sessions/College Guest Speakers

6.) Celebrity Endorsements

Thank you. This is greatly appreciated.

First of all I think you need to be more specific on items 3 through 4. Another thing you want to keep in mind is that advertising is a program so if you cannot afford more that one commercial on ABC or MTV then your dollars are better spent elsewhere.

Items 1 and 2 will cost hundreds of thousands of dollars not including production costs.

Brochures can be printed for fairly little cost, but it depends on the quality print, number of brochures etc. Things to look for are 1 color to 4 color, one side or two, gloss finish, tri-fold.

Print ads also can vary depending on size of ad, market, and frequency. Some print is color magazine and some can be black and white. New York Times will be more expensive than the Kansas City Star. Most print advertising is based on readership, size of market or cost per impression.

Items 5 and 6 will vary on the level of celebrity but could cost hundreds of thousands of dollars.

cost is lots more then I gots.

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